Seven Percenter

“I want to take a minute to explain to my audience the Seven Percenter meaning. There is roughly 317 million people living in America amongst that number there are 22 million American Veterans. That is seven percent of the American population.” - Eric
Seven Percenter is a new apparel store that caters to the American Veteran and our Support community in the United States of American and throughout the World. As our name suggests our focus is to provide Veteran wear apparel and accessories, and position ourselves as the top retail store servicing this particular market. We are not the first “made by veteran for veteran” clothing line, but our intentions are to obtain 80% market share and become a central hub of shopping activity for the American Veteran population as well others who enjoy wearing Seven Percenters apparel. Seven Percenter is organized as a partnership among two Veteran Paratroopers from the 82nd Airborne Division of Eric M. Sowers and Jared B. Morales. All merchandise will be designed according to the company's mission and focus towards the American Veteran Community!