The SoMa (South Main) Art Media HUB is the brainchild of founders Celino Dimitroff and
Charley McWhorter. It is designed to be a local retail sales HUB for fine artists and the novice seeking high quality fine arts materials and media. We aim to work closely with the University of Florida and Santa Fe College Fine Arts Departments as well the highly valuable Gainesville artist community.
As the business establishes and grows we hope to host and offer events and art workshops to the local community at large.