Southern Efficiency is a Southern food and whiskey bar created by James Beard Award nominated bar owner Derek Brown and award-winning oysterman Travis Croxton, specializing in the breadth of Southern whiskey and off the beaten path Southern recipes. The spirits menu is curated by whiskey fanatic and bar manager JP Fetherston with a small but eclectic group of whiskies ranging the gamut from traditional Bourbons to whiskey from craft distillers. JP has also created a whiskey-focused cocktail menu that includes classic cocktails alongside cocktails in jars and on tap, such as his much lauded Smoked Cola & White Whiskey. The food is created by chef Drew Trauttman.