The business has been established for over seven years since 2008. What motivated me to start was how I noticed that many women who were using garments were wearing the wrong styles of garments for their particular body types as well as the wrong sizes. Due to the lack of customer service and general knowledge of the client's needs in general, most individuals were not even aware of the multitude of different products that are designed for particular needs. The majority of women that I came across were having difficulty wearing garments consistently due to the lack of comfort as well as effectiveness.