At New Cal, our philosophy is simple, yet it is the key to our success: The right broker makes all the difference. Each of our agents understands why selling or buying a home is a life-changing experience. We understand the sensibilities of our discerning clientele—because we, too, have the highest standards. New Cal is renowned for its roster of San Francisco Bay Area's finest properties and exceptional client-focused service. Therefore, it is not surprising that 80% of New Cal's business comes from referrals. We take great pride in the fact that clients return to us again and again throughout their lives—and so do their children and grandchildren.
Managing Partner Ali Qureshi meticulously selects and nurtures real estate professionals. Our agents know the intricacies of the luxury real estate market and offer an unparalleled degree of personalized attention. With unrivaled knowledge of the city’s most distinguished properties and sought after neighborhoods, New Cal's associates are highly regarded for their professionalism, discretion, and creative thinking. This is why New Cal stands out among hundreds of other residential real estate firms in San Francisco Bay Area