American Hereford Association

Breeders of purebred cattle are truly making an investment in becoming seedstock producers for the beef cattle industry. As such, it is very important cattle breeders in this segment of the industry identify closely with their breed's association to help shape the direction of their breed and to be aware of current developments.

Today's versatile Hereford continues to be the benchmark against which other breeds are measured as cattlemen continue to seek the optimum traits inherent in Herefords. Those traits critical to survival in the cattle business are exactly the same traits Herefords offer to today's industry:

Fertility
Reproductive performance
Optimum size and growth
Documented feedlot and carcass superiority
Low maintenance costs
Optimum muscling
Optimum milk
Adaptability and hardiness
Disposition
Soundness
Crossbreeding advantages