Atzenhoffer Chevrolet Cadillac

The beginning of Atzenhoffer Chevrolet began in the roaring 20's on May 1, 1926 in a small 2,100 square foot building in downtown Victoria. Established by 23 year old Edgar L "Ed" Atzenhoffer with only two employees, "Ed" had previous experience at a local Buick dealership. During these early days Atzenhoffer served as office manager, sales manager, clerk, bookkeeper, and even janitor. The young company grew quickly and delivered 396 new cars in less than 2 years. Building on this early success came a new one and a half story brick building that had it's grand opening on January 2, 1928.

During the great depression, World War II, the post war years, Atzenhoffer Chevrolet continued to grow and serve the Victoria and surrounding area. Milton S. "Bully" Greeson, Ed Atzenhoffer's Son-in-law joined the firm in 1951 and came up through body shop, service, new car sales, and used car manager before buying a financial interest in 1962 and becoming the dealer designate in 1965. Ed Atzenhoffer died in 1971.

On August 24, 1963 Atzenhoffer Chevrolet opened a new 40,000 square foot facility on North Navarro street that would eventually become the main thoroughfare through town. This location has expanded over the years and now encompasses the truck service facility in 1978, the Mitsubishi franchise in 1990, the Mazda franchise in 1997, and 20,000 square foot parts warehouse in 1999, and the Cadillac franchise in 2002. Also build on the property is a designated truck sales building designed for both retail and commercial truck sales that was opened in 2004.

Milton S. Greeson Jr. joined the firm after graduation from the University of Texas in 1974. Even before high school Milton had worked at the dealership and after college, he worked in all areas from service, body shop, sales manager and general manager. Milton "Bully" Greeson died in 2000 and his son currently serves as dealer designate for all 4 franchises and is president of the company.

In September 2003, Tommy Greeson Taylor, great grandson of Ed Atzenhoffer joined the company after graduation from Texas Christian University. Like his family predecessors, Tommy has worked throughout the dealership in various departments and is currently general sales manager for new car sales.

In 2006 a new Used Car Center and Pro Shop automotive accessory center opened on an additional piece of property a 1/4 mile from the original location. The Used Car Center has a showroom and plenty of room for expansion. It features its own make-ready personnel. The Pro Shop has access to all major brands of car and truck accessories plus all installation is done in-house.

All in all, four generations have contributed to the success of this 83 year old company. In keeping with its main philosophy of giving its customers great prices and service, it continues to grow and prosper during this ever changing climate.