Our story starts with a little bichon named Snowbelle. At only a year old, Snowbelle suffered from debilitating food allergies, so much that a veterinarian recommended she be euthanized. Our founder, Carrie Marble, couldn’t accept that, so she set out to find the right diet for Snowbelle. After months of experimentation her efforts paid off, and she found the right raw food diet for Snowbelle. From that day forward Carrie has worked day and night to help pet owners keep their furry friends healthy with high quality food and species appropriate diets. Today our little store has grown to include a warehouse filled top to bottom with kibbles, canned diets, and entire freezers full of raw diets.