Black Hills & Badlands Tourism Association

We are a private, non-profit destination marketing organization (DMO) dedicated to promoting the region as an all-season travel destination.

Representing a diverse collection of member businesses, we work hard to serve as a unifying force among area organizations and agencies in the pursuit of mutual goals for product development, travel marketing, and enhancement of the visitor experience.

For over 75 years, we've worked to protect and nurture the credibility of the tourism industry as an important regional economic force.