Why Every Bloom Matters
This story begins with the coffee bean. Within the tiny bean is everything to create the perfect aroma and taste. Except its aroma and flavor is trapped during the roasting process. After the bean is bloomed, fragrant aroma and flavor is set free. We believe just as a bloomed bean is set free, victims set free from human trafficking, bloom revealing their true beautifully fragrant identity.
We are just as passionate about our purpose - to advocate for those who have no voice; stolen boys and girls trafficked into sex and labor trades. We partner with organizations to spread awareness, including prevention education. We contribute financially to help rescue, restore and release those freed from slavery.
Our hope is that with each sip of coffee, we are creating life-long relationships with our customers who in turn share the message every bloom matters.