Craft & Commerce

There was a time, perhaps not so long ago, when the public looked up to, idealized, and cared about things like public libraries, old time radio programs, good neighbors, unbiased news papers, intelligent conversation, friends and family. People wanted a simple quality life, and struggled valiantly to get it. Times have changed in recent years, and commodities of scale and nationalized mass production have altered the public consciousness to make each of us demand more while expecting less. Our popular culture is marred by the hand of an ever present mass media machine, an advocate for constant consumption, tempting the masses with the false promise of happiness via the almighty purchase.

However, there is a quiet argument that can be heard approaching from the dark alleys and small rooms across this country. People are beginning to see beyond the scope of the billboards and magazine headlines that have for so long clouded their perspective. Slowly, we are starting to see what was muddled by all the clutter. We begin to recognize the need for better products, products that fulfill needs instead of creating them. We begin to recognize the need for social conversations, the need for better conversations, the need for real values, the need to read more and watch less. And if the streets are quiet enough and if you are listening closely, you will hear the voice of the people in a unified, steady resonance. You will hear them call for change. You will hear them call for good.
You will hear them expect more, and demand less.