Detroit Denim Co.

Although Detroit Denim was legally incorporated in 2010, the journey from began much, much earlier. And what an interesting journey it’s been…

Almost thirty years ago, when Eric Yelsma was a teenager, he discovered an interest in sewing, and his knack for making cool things on a sewing machine.

Even while in a successful corporate sales career, Eric’s passion for sewing and making didn’t wane. Over time, his enthusiasm and experimentation crystallized into a detailed, and very specific line of men’s jeans.

The finest quality components. All sourced from American companies. Handmade in Detroit, by Detroiters. To expose the myth that it’s impossible to create a sustainable jeans business domestically. And help diversify the manufacturing base of Detroit, by producing a line of men’s jeans like no other.

Eric branded these jeans and founded his company as Detroit Denim Co.