The joy which comes from making a person's daily routine easier and more confident has such reward. Permanent Cosmetics should not look obvious nor like it was applied with a Sharpie Marker. The ending appearance of permanent makeup is all based on the technique being used.
I strongly believe and teach that the client should be involved through out the entire process. One person's "thick" is another's "thin;" "dark" is another's "light." If expectations are understood clearly then together these can be met.