The purpose of the beautillion is to promote high self-esteem, strong morals, and the highest of standards to young men in their junior and senior year of high school. This experience is designed to teach each participant the art of cultural and social graces. The participating young men are described as “Beau”. Beaux are young men who are community-service oriented and have been taught proper etiquette, trained to dance formally, and instructed in proper courtship. They are presented to their community in a semi-formal and formal presentation celebrating their public introduction into society.