Via Raiz

The New Era of Mexican Craft

Via Raíz is a place where Mexican craftsmanship meets modern design.

We work with highly skilled makers and innovative designers who are reinterpreting traditional Mexican craft - bridging the divide between ancestral craft and contemporary design.

Mexican traditions are a fundamental part of the essence of each of the #madeinmexico brands we showcase. The symbiotic union between the artisan and the designer is the framework for the new era of Mexican design.